It’s time for the whole truth about Rabbit Hole. Female audience needn’t read it - I’m sure you never questioned its meaning. I have something to explain to those who aren’t female and thus, by definition, think of one and the same thing without interruption. All the 196 pages, and the rest of the time (http://rabbithole42.blogspot.nl/2012/10/a-brainy-brand.html) At night, too - they either practice it, or just dream about practicing it. All those for whom the word “hole” evokes you know what, and a “rabbit” evokes a bunny. They are in need of an explanation.
- Your blog might be ok, but how on earth do you imagine to get more readership with such a name? A Rabbit Hole? - said one of them.
- Yes, can you imagine a Monday morning conversation in the office: “Have you read the latest post in the Rabbit Hole?” “The hole, you say? No, I’ve been there, but I haven’t read anything. Have you? Wow, tell me about it. Practiced some Hole-a-Hutra? A new sport?” Ha ha ha. - added another, bursting in laughter.
- Now it's official. You’re not my target audience anyway. - I said - It’s a blog for those who like to read. READ. That’s something you need the big brain for. It’s a niche thing, you know.
- A niche?! - he fell off his chair.
- Confirmed again. All the time about one thing.
- No, I don’t always think about it. Let’s see... Sometimes I think about my work.
- And why is it you work?
- To earn money, primarily.
- And why do you need money? There we go. Same thing again.
- No, but seriously. Someone who googles “rabbit hole” on the web, is looking for bunnies, not reading stuff.
The Rabbit Hole is a hole in which lives a Rabbit.
- Winnie-the-Pooh.
- Alice in Wonderland.
I quote after Wikipedia: “the Rabbit Hole, which symbolized the actual stairs in the back of the main hall in Christ Church” . I’m not sure if the staircase was particularly narrow, but that’s irrelevant. It’s a Church, my dear.
But inside, if you ever are invited, and if you dare - there’s a surprisingly spacious apartment. There’s my bedroom (the room where I sleep, read and wake up, alone), there’s my living room, filled with books, there’s a kitchen, a small bathroom, and there’s one more room. The one no ordinary apartment is equipped with: a room for imagination.
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